With a degree in History fuelling her curiosity about people’s actions, Jessie found herself landing in the realm of market research. She has worked closely with a range of national and international clients operating in media, technology, finance as well as the world of social research and social change.

Some of her favourite projects over the years have included analysing the diversity of representation in advertising, employment rights for ‘grey area’ workers, issues of age discrimination among older populations and the schooling experiences of young people with SEND. Along this journey, Jessie discovered her passion lay in creating inclusive research and keeping up with the latest innovative methodology to achieve this.

Outside of the office, Jessie loves nothing more than visiting new countries, being on a quest for the best local cuisine and watching videos of her dog!